The rise of artificial intelligence and what it means

Artificial intelligence is on the rise. Even if you don’t own any AI-heavy technology yourself, it’s hard to deny that the increase in public use of robotics is revolutionising the way we all live.

Self-service checkouts are popping up everywhere, and most smartphones rely heavily on robot helpers such as Siri and Cortana to work at peak efficiency, not to mention smart home hubs such as Hive, Alexa and Google Home.

But what does this increase in AI technology mean for us? Let’s take a look into the not-too-distant future.

More personalised content

Have you ever nonchalantly Googled something, only for your ads on Facebook to become engulfed in items related to your single search for the next week? That’s all down to machine learning. This technology is used to process an extensive amount of user data, such as personal information, search history and content interactions, to then offer us personalised data that will catch our eyes.

Though some may find the concept unsettling, it works wonders for sales, as you’re likely to end up clicking these ads due to them being of interest to you. The increase in the successfulness of this particular technology means these ads will continue to cater to your specific needs and interests, whether that’s a particular gadget you’re curious about or a clothing brand that you buy from regularly.

Safer online transactions

Smarter AI technology means harder defenses to break through, leaving your online safety in the best hands. Though it’s still not impossible to become a victim of a hacker or a fraudster, most online banking services and sites such as PayPal are learning how to be more secure when it comes to accessing personal details and sending out security checks.

More interactive and aesthetically pleasing media

Thanks to the evolution of motion capture technology in video games over the last few years, the gaming industry has managed to use realistic graphics and acting to create unparalleled experiences that seem worlds away from the retro classics of the ‘90s.

As this technology continues to adapt and improve, immersive platforms for gamers will only get better, giving them the benefits of both compelling storylines and breathtaking visuals. There’s also the rise in VR gaming to keep up with, allowing players to engage in the action through their own eyes and actions.

Better technology

Apple branched into the artificial intelligence angle not so long ago with the iPhone X. The Face ID facial recognition system allows users to unlock their phones by simply looking at their home screen, eliminating the need for lengthy passwords and even thumbprints.

The front-facing camera creates a 3D map of a person's face and identifies the individual, which is then used to authenticate apps and services like Apple Pay. Using the same technology, Apple also created Animojis, which mimic a person's motions and voice as a fun and playful demonstration of what AI can do. The neural engine stores the animated images and allows Animoji to move in real time, resulting in your character moving in unison with you.

What will come next and where will it end? Only time will tell